When Earth Queens Wore Heritage: Natálie Puškinová & Parami Viengmay in Maila Alog

A Miss Earth 2025 Feature Story

In retrospect, one of the most culturally resonant moments of Miss Earth 2025 unfolded not only on coronation night, but earlier—when fashion, heritage, and advocacy quietly converged during the pageant’s official media presentations.

On October 22, 2025, the candidates of Miss Earth 2025 were formally introduced to the media during the Media Moments event held at the Department of Environment and Natural Resources (DENR) Events Place in Quezon City. The occasion marked the opening of the pageant’s preliminary competitions, beginning with the much-anticipated Terno Competition—a celebration of Filipino elegance, sustainability, and cultural identity.

A Terno Moment Rooted in Filipino Artistry

The Terno Competition showcased masterpieces created by members of the Designers Circle Philippines, highlighting the enduring relevance of the Filipino terno as both a cultural symbol and a contemporary fashion statement. Each design honored craftsmanship, heritage, and environmental consciousness—values deeply aligned with the Miss Earth advocacy.

Among the delegates who stood out during this milestone event were Natálie Puškinová of the Czech Republic and Parami Viengmay of Laos, both wearing creations by Filipino Indigenous designer Maila Alog.

Natálie Puškinová: From Cultural Showcase to Earth Crown

During Media Moments, Natálie Puškinová appeared in a Maila Alog design that fused Indigenous textures with modern elegance—an early glimpse of the quiet strength and authenticity she consistently carried throughout the competition.

Weeks later, that same composure and advocacy culminated in history. Natálie Puškinová was crowned Miss Earth 2025 on November 5, 2025, at Okada Manila, becoming the newest global Earth ambassador. Her journey—from wearing heritage-driven Filipino design during preliminary events to earning the crown—underscored how cultural respect and environmental purpose can define true queenship.

Parami Viengmay: Grace Anchored in Earth Advocacy

Representing Laos, Parami Viengmay embodied serenity and strength during the same Media Moments event. Wearing Maila Alog, her look reflected harmony with nature and cultural dignity—values central to both Miss Earth and Indigenous fashion. Her presence affirmed that sustainability and tradition transcend borders, resonating across Southeast Asia and beyond.

Fashion with Purpose, Powered by Collective Vision

These moments were made possible through the collaborative efforts of Designers Circle Philippines and Carousel Productions, the organization behind the Miss Earth pageant. Together, they ensured that Miss Earth 2025 remained not just a beauty competition, but a platform for environmental action, cultural respect, and creative excellence.

A Lasting Impression

Looking back, the sight of Natálie Puškinová and Parami Viengmay wearing Maila Alog during Miss Earth 2025 was more than a fashion highlight—it was a statement. It showed how Indigenous Filipino design can stand confidently on the global stage, carried by women who advocate for the planet and honor the cultures they represent.